This is a fundamental introduction to marketing for small businesses. Does your marketing strategy target your greatest opportunities for increases sales and achieving a competitive advantage? There is much more to marketing than having a couple of social media accounts and an email newsletter. In this webinar, we’ll discuss market analysis and research, competitive analysis and position, as well as product price, placement, and promotion, and finish up with strategy implementation. We have reserved 20 minutes for a live question and answer session, in which one of our certified small business consultants will answer questions from the audience on a first come, first served basis.
Speaker(s): Michigan SBDC Staff
• We will be unable to provide technical assistance for accessing the webinar beginning 30 minutes prior to the start of the webinar. • Reasonable accommodations for persons with disabilities will be made if requested in advance. • Contact Ian Rogers at firstname.lastname@example.org. •